Project focus
UI/UX Design, branding, Engagement, Marketplace
Pet explorer
overview
Snap Your Fingers, Find Pet Care Right Around the Corner!
CONCEPT DEVELOPMENT
MARKET & COMPETITIVE ANALYSIS
BRANDing guidelines
LOW-FIDELITY MOCKUPS
PROTOTYPING & USER TESTING
DEVELOPER GUIDANCE & DOCUMENTATION
CONCEPT & ROLE
Pet Explorer emerged as Greece's first marketplace dedicated to connecting pet owners with professional pet care services. This case study explores my journey of shaping its identity and enhancing user interaction through strategic branding and meticulous UI/UX design.
CHALLENGE
The main goal was to create a friendly, trustworthy, and easy-to-use platform both for pet owners and professionals. Effectively covering their needs and creating a brand that spoke directly to their hearts, were crucial. All of this had to be done quickly to get the startup off the ground and meet our users' high expectations for both functionality and emotional connection.
Pet explorer
Branding Guidance
MARKET & COMPETITIVE ANALYSIS
I researched potential clients, and betting apps focusing on design trends and user interactions. Inspired by Tinder's smooth content delivery, I made Swipe Bet intuitive and adaptable for Sportradar's future operators, ensuring a user-friendly app with flexible branding options.
Results
Production that’s way
more productive.
31
%
even faster turnarounds
25
%
fewer revisions required
27
%
fewer rounds of reviews
